Seth Hollingsead | Haystacks Tech
Quality Assurance Automation Solutions for Web and Cloud-based Software Applications
The Challenge
Haystacks.tech was feeling stuck and frustrated. Their current lead generation process wasn’t working. They had great content but were struggling to turn that interest into actual meetings with potential clients. With only 5 sales meetings each month, far below their goals, the team felt anxious about their future growth.
Our Strategy
We conducted extensive research into their product and the type of prospects they wanted to target—high-seniority CTOs at tech and software development companies.
We prepared a tailored omni-channel outreach strategy that contacted each prospect 8 to 12 times over a month – across email and LinkedIn, with healthy intervals in between.
Campaign Results
15 Sales Meetings / month
We boosted their monthly sales meetings from just 5 to 15, creating a stronger pipeline of potential clients.
Highly Qualified Leads
Prior to the sales meetings, we asked prospects a series of questions to better qualify them.
Founder
Seth Hollingsead
It’s been a game-changer working with Pir. Before, we didn’t have a consistent sales pipeline and were really struggling to grow our business. Now, thanks to his help, we have a steady flow of sales meetings. His insights on refining our sales process have been just as valuable!
